The Alta high-back booster is a comfortable seat kids will happily buckles themselves into, packed with innovative features parents will appreciate. 

The SECUREfit belt routing system ensures proper fit for both lap and shoulder belt unique Lap Belt Positioner prevents belt slippage and misplacement rigid LATCH connectors secure the booster and ensure proper alignment to the vehicle.

The seven position adjustable headrest and the spacious design accommodates growing children.

The Energy Response headrest utilizes absorption and recovery properties of memory and EPP foam to provide advanced Side Impact Protection.

The SMART SIP Absorbing Pods on side of shell disperse forces in the event of a side impact crash.

Take Little Unicorn with you! Designed to fit both mini cribs and portable cribs, these new mini crib sheets feature the same great quality & signature hand-painted prints of Little Unicorn's regular crib sheets so you don't have to sacrifice function or style while on the go. The sheets measure 38" x 24" x 8"

Available now.

Meet the new Clek Liingo Car Seat, North America’s first and only baseless infant car seat.

Liingo eliminates the base entirely, while maintaining the leading safety performance that Clek car seats have always been known for. Like Liing, it’s designed for installation using the European belt path method (in which the vehicle seat belt wraps around the back of the carrier). The European belt path allows for a more secure installation than the traditional American belt path and decreases the crash forces on a baby’s head and neck.

And it's a great option for those living a car-free life. From taxis, to transit, to strollers, the Liingo is built to keep your newborn safe on-the-go, without the need for a heavy, impractical base. Plus, the Liingo uses almost half the amount of plastic and steel – baseless is wasteless.

Coming in June.

Loulou Lollipop launched an entirely new category today- a first foray into feeding with the brand-new silicone bibs, made for life’s messiest adventures. This is just the first product into a full baby feeding collection!

The silicone bibs are made from 100% food-grade silicone with reinforced button holes for an adjustable fit while the molded carry-all pouch catches crumbs that miss baby’s mouth!

At $12 and available in a range of modern colors and prints, these are sure to become a household staple.

The Baby Toon from Munchkin just launched online in two colors. You may recall seeing this on Shark Tank. It was invented by a 7 year old girl named Cassidy who noticed that her mom always got scared when her baby sister put the back of a hard plastic spoon in her mouth.

So she made the Baby Toon - part teether and part spoon. The unique design eliminates sharp angles and ends, while also being easy to grip and super gentle on gums.

Available now in pink and blue.

- A new  reinforced frame, improved independent suspension on all 4 wheels give you a more secure push and ride.

- The new faux leather handlebar adds a beautiful touch to the classic Yoyo2.

- The new universal buckle design and new harness straps are more pleasant to the touch.

- Still just as lightweight and compact, the Yoyo2 has double the agility and ingenuity to make your life even easier!

- The new Yoyo2 can now hold up to 40 lbs.

Nuna has announced three new additions to their family of products including the RELX™ base, PIPA™ rx and PIPA™ lite r.

The new RELX™ Base is the first of its kind. It is compatible with the entire line of PIPA™ infant car seats, making it easier to load and unload the seat that’s best fit for your family. The RELX™ base features a five second install, four position on-the-go recline and a three piece locking steel stability leg for improved range of adjustment to fit most vehicles—including middle seats! The RELX™ base MSRP is $199.95.

The PIPA™ rx is a newly expertly engineered, premium infant car seat ideal for city living and travel. It can be safely installed in seconds with or without a base. The PIPA™ rx comes with the new RELX™ base and its MSRP is $349.95.

PIPA™ lite r is the lightest infant car seat in the market, made with aerospace aluminum and Aeroflex foam for superior protection. PIPA™ lite r comes with the RELX™ base and its MSRP is $399.95.

RELX™ is now available. The PIPA™ rx is available on April 15. The PIPA™ lite r is available May 1.